Research

User Brainstorming

The research phase of this project was very disconnected from actual users, and as such it's validity is questionable. What made up the research that our future synthesis was based on were our preconceptions and existing knowledge about retirees and their needs, aas well as the occasional quick interview with retirees who we knew.

Competitive Analysis

After we had begun our synthesis and had an idea of the needs that our users had, we began our competitive analysis. This evolved along with our design, and at the end we focused on two direct competitors.

Path

Path works along similar lines to our solution, allowing users to share their activities with others using photos and geo-tagging, but it does not share our solution's focus and also does not emphasise location-based technology when consuming content.

MapHook

MapHook is something of a direct competitor with respect to the technology it uses, but it is not focused on building and maintaining connections or on heirlooms as our solution is.