Design

After setting our focus and determining our target market, we created two personas synthesized from our user data to help guide design discussions. Each persona tackled a different area of personalization, with Jaclynn being our Novice persona and Irene being the Expert persona. We then created scenarios for our personas that described complete, efficient, and ideal transactions with the systems. Next, we created some low-fidelity wireframes to use for interim feedback from the other teams. We used that feedback to drive our final design, which began with sketching the high-fidelity interactions. Before implementing the final design we created a nagivation chart to ensure coverage of all design aspects.